October 31, 2019
Fashion Mannuscript published an article by Retail Group Co-Leader Ronald Friedman, about the continuing viability of MAGIC, the industry’s biggest trade show.
Fashion Mannuscript
By Ronald Friedman, Co-Leader, Retail & Consumer Products
Excerpt:
Clients now have the ability to communicate with buyers via the internet, and more of our clients are seeing their customers at other times of the year and do not need to see them in Las Vegas. Pre-internet, the once-a-year opportunity for face time was mission critical; this is no longer the case.
